LaRussell is Rewriting the Independent Artist Playbook #204
One More Time Podcast
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Building Branding and Monetization for Independent Artists
The chapter explores the significance of branding and monetization for independent artists, focusing on leveraging fan bases for organic promotion and income generation. It discusses strategies like offer-based pricing, booking direct shows, and creating authentic content to connect with audiences. The conversation emphasizes the importance of authenticity, hard work, and maintaining a strong connection with fans to succeed in the competitive music industry.
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