255: 13 Strategies That Drive Revenue and Membership Growth in Your Gym
Behind Gym Doors | A Fitness Business Podcast
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How to Make Money on a Budget
When making decisions on how much we spend on marketing and is it worth it, it's just two numbers. CAC LTV. The amount of money a customer is worth to my business. If I spent $2400 in marketing, I should have at least gotten 10 members. Then I can make sense of it, right? But in reality, it's even less than that.
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