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Growth Oriented Brand Marketing with Kimberly-Clark's Luke Kigel

The CPG Guys

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Sustainable Denim Recycling and Innovative Advertising Strategies

This chapter explores Target's denim take-back event, which incentivizes consumers to recycle old jeans for a discount, fostering sustainability. It also highlights GoPuff's new AI-driven advertising platform aimed at enhancing targeted marketing for its partners.

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