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How to Prove the ROI of a Positive Company Culture (an Interview with Didier Elzinga)

Digital HR Leaders with David Green

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Understanding Long-Term Impacts of Company Culture and Employee Engagement

This chapter delves into the importance of researching the lasting effects of company culture on employees and business performance, highlighting the consequences of decisions like layoffs and advocating for strategic organizational changes. It explores the resilience of employee engagement in different regions like the UK and Germany, examining how regulatory regimes, employee protections, and initial engagement levels influence perceptions and management of layoffs. The discussion emphasizes the need for HR leaders to quantify the financial impact of culture through data analysis, controlled experiments, and case studies to demonstrate how culture impacts ROI and gain support from executives.

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