Every minute that sellers spend on a deal that's unwinnable is a minute they can't spend on a new deal. If the thing you're pursuing isn't worthwhile in comparison to the other things that you could be spending your resources on then what's happening is that by not quitting you're costing yourself so much because you're not letting yourself switch to those things that really are worthwhile. This pokes a hole in something that that kill criteria really help with I think that intuitively we really think that if you quit something it's gonna slow your progress down or stop it altogether and while that's true of the opportunity that you might be pursuing like a particular lead in sales it's
What if becoming a better quitter was something to aspire to?
Annie Duke thinks it is. She’s a national science foundation fellowship winner and bestselling author who’s used her background in psychology to become a successful poker player and business advisor. Lately, she’s spent time studying the power of quitting, a tool she argues is as important as grit, resilience, and sticking it out.
The science shows we’re not great at it. We don’t fire quickly enough. We don’t quit soon enough. We don’t end relationships early enough. Why? Well, identity and goals play a role. Along with many of the messages our culture sends that err more on the side of stick it out than on the side of quit and try something else.
Annie’s compelling book on the topic is titled, Quit: The Power of Knowing When to Walk Away. It’ll help you see how sticking with something that’s not working is just as much a decision as quitting. You’ll begin to view quitting as an important tool to add to your decision-making toolkit, especially when you understand better when to use it.
Episode Links
Into Thin Air by Jon Krakauer
To Change, or Not to Change? Just Flip a Coin
Horse by Geraldine Brooks
The Team
Learn more about host, Gayle Allen, and producer, Rob Mancabelli, here.
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