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#301 - Emily Holdman - Managing Director @ Permanent Equity - How To Buy Great Businesses
The Fort - An Entrepreneurship Podcast
The Story of MediaAcross
Brent: There wasn't a ton of diligence before we closed the deal. So part of the first like six to nine months was him driving back and forth every week trying to figure out what exactly we had bought. But over time, we began to look for opportunities where those firms could work together. Media across is very much the story that I tell people as the foundation of why we focus on what we do.
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