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155. Deciphering the economy’s mixed signals

Inside the Strategy Room

CHAPTER

How to Avoid Risky Investments in Uncertain Economic Times

Making investments or acquisitions in uncertain economic times can potentially be viewed as risky and might even elicit a negative reaction from investors. So how do companies address that? The best companies don't just say, hey, this is what happened, right? There's actually a lot of qualitative contextualization around that," he says.

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