6min chapter

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Ep15: Enterprise deal-making, culture, and leadership; w/ Rasty Turek, founder & CEO Pex — Product Market Fit podcast

Product Market Fit

CHAPTER

Getting the First Contract as a Startup

Fang: It's always a challenge to get the first as a startup. One customer wants to see another, but how do you get the first one? In healthcare, this is always a major obstacle for startups. Enterprises are very different from SMBs because they are way more about politics and appearances that they're about quality and reality. "I don't know if there is a better feeling in the world while you are failing everyone around you," Fang says.

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