5min chapter

The Bootstrapped Founder cover image

184: Laura Elizabeth — Building Software Products As a Non-Technical Founder

The Bootstrapped Founder

CHAPTER

Non Tech Founders Podcast

Nathan: I think audience building is on everybody's mind. So how has that been a choice that you consciously made when you went into the non tech founders podcast with Nathan to build an audience around that particular aspect of yours. For me, it wasn't so much. I feel like I have an audience that I'm pretty okay with. It's growing steadily. The way I chose my audience was pretty simple. Some people say audience first, some people say product first. If you've got a great product idea or something to sell, definitely start with that and build your audience. But if you don't, I don't think there's any harm in building your audience first. And

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