All your efforts on social media truly will pay off, even if you can't see the immediate or direct impact. In marketing, there's the rule of sevens where a customer needs to be reached at least seven times before they make a purchase decision. You're not playing ok, let me post something here and the money flows in to dayt no, this is the long game. And i'm still getting benefit from the episodes i launched in 20, 12, 14, 16, 18 because people are listening. I mean, look at what i've been doing with anchmurs on fire. Ten years, 36 hundred plus episodes a hundred and 20 million down loads.

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