Hello there!

In this episode of The Wisenetix Podcast, Chris Grant, President of IHT Group, offers valuable insights on navigating the crossroads of business, marketing, and agriculture. With more than 25 years of experience, Chris shares his unique journey into the agriculture sector, the hurdles he faced in turning around a struggling business, and the significance of putting customers at the heart of every strategy. Tune in to hear practical advice on leadership and growth in both agriculture and marketing. Listen now on your favorite platform!

"The key to improving your product is understanding what your customer really needs."

𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Chris Grant, President of IHT Group in Greater Toronto Area, brings over 25 years of leadership experience in business and marketing. With a background in commerce, Chris transitioned into the agriculture sector, where he now focuses on innovative solutions for the pork industry. His journey underscores the importance of customer-centric strategies and mentorship.

What will you learn: 

• (00:00) Highlight
• (00:38) Introduction
• (06:44) Business transition journey
• (10:54) Customer engagement strategies
• (13:48) Leadership and vision
• (20:16) Ensuring product quality
• (31:04) Advice for risk-takers
• (34:38) Final Questions

Are you ready to unleash the podcasting potential of your company?

𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺.

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