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15 | The AI Advantage: Business Strategy for Winning in the AI-Driven World, a Live Episode with Paul Roetzer of Marketing AI Institute

Leveraging AI

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The Importance of Responsible AI Principles and Policies

"My biggest mission with all the work we're doing is this responsible application. There are many ways that I can go wrong," he says. "So I just want to do everything we can to ensure the best probability that it's used in a positive way by organizations." The manifesto includes 12 deliverables, including AI principles and policies. It was like years of thinking just like thrown into one thing,. He adds: "I've gone back and read it a few times like, I don't know what else I would add".

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