The Massage: Presented by The McLuhan Institute cover image

Why Is Marshall McLuhan Important? Tom Wolfe on Media, Advertising, Technology (1999)

The Massage: Presented by The McLuhan Institute

00:00

Mister Wolf - Welcome to the Series of Lectures

Mister wolf: I think the most valuable thing that a thinker can do is to make other people think in an entirely different way, whether they agree with the founder or not. And believe me, i am so happy to be the person to kick off this series of lectures which i think could end up with absolutely extraordinary insight into 20 first century. We'll have a few minutes for questions. So if you do have a question, please come p to the money.

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