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Blue Apron's IPO and a Case of Bad Timing

Rocketship.fm

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Blue Apron Wine - The Next Big Thing?

Blue apron wine was one of them. It's an example of another product line, another way that they could extend their total addressable market with customers. Amazon is not planning to shut down any of the brick and mortar retailers. Holfoods obviously has struggled in the past couple of years,. making this a deal that made sens for them.

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