Neville Medhora Talks Copywriting cover image

Interview: Codie Sanchez - Running "Unsexy Businesses"

Neville Medhora Talks Copywriting

CHAPTER

How to Grow Your Audiences on Social Media

"I noticed around 2020, everyone started getting on Twitter just cause they had nothing to do when they were at home. And so I started doing that and what I noticed was a lot of company, the people that are trying to get investors, they don't want your money anymore cause of exactly what you said," he says. "What they want is your audience." He also talks about four types of leverage: audience, code, labor, and audience capital.

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