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Stacey Abrams and Lara Hodgson on Starting and Scaling a Small Business

Women at Work

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Reaching Out to Someone You Don't Know

i've found to be most successful when you're reaching out to some one that you don't know is to start by framing the problem, the shared pain that you know that they have. If you launch in with the solution, it's the wrong perspective. Don't become a stalker. Do your research. And then three, under promise and over deliver.

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