The study looked at 421 million potential matches between people and asked, what actually gets people to start dating? And yohow. People say opposites attract. Total lie. They do not attract almost ever. But across every characteristic, the more similar you are, the more likely you are to day. That shouldn't surprise us, because things that are familiar we tend to like more. The one exception was i expected introverts to want to date introverts and extra verts to date extra verts. So if both people are extra verts, there's a ton of dating taking place. If you have the same initials,  you're more than 11 % more likely to date