Nic Scoble-Williams, Deloitte’s Global Future of Work and Agentic Workforce Leader, joins Cam to share how AI is reshaping creativity, leadership, and the way we design work. She breaks down what it means to be a futurist, how to ask better questions, and why human imagination is the new competitive advantage. She also dives into different cultural approaches to AI-use around the world, and what we can all learn from each other.
Guest Quote
“It's still all about the power of humans. Humans bringing the judgment; humans bringing the emotion; humans making it real in the realities of society, of our human interactions.”
“The new competitive edge is about human advantage. We have AI level in the playing field. Everyone who's competing, they've got the same access to the technology.”
“Questions are a really powerful, important currency in this future that we are navigating today.”
Timestamps
00:45 The childhood lesson that shaped Nic’s fearless approach to possibility
04:00 What a futurist actually does: curiosity, challenge, and connection
05:00 How global forces intersect to reveal the real signals of the future
06:00 Why great questions start with “I don’t know what I don’t know”
07:00 How to give AI the right context to reduce blind spots
08:45 The three challenges companies face when adopting AI
11:40 Using questions to challenge AI and spot hallucinations
15:00 How culture shapes AI adoption across Japan, China, Europe, and the US
20:15 The 7-Eleven case study: elevating human roles through AI redesign
24:00 The real blockers to AI value: safety, leadership, and human skills
29:00 The imagination deficit and why creativity must become core infrastructure
38:55 Why humanity becomes the new competitive advantage in an AI-powered world
47:28 Cam’s key takeaways
Links
See Nic, Clouds and AI’s creation: https://promptedpodcast.com/#episode-6
Cam on LinkedIn: https://www.linkedin.com/in/themaninblue/
Nic Scoble-Williams on LinkedIn: https://www.linkedin.com/in/nicole-scoble-williams/
Prompted Newsletter: https://promptedwithcam.substack.com/
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