Searching for Neural Footprints of Addiction

Why are bad habits so hard to break? Neuroscientist Carl Hart, PhD, journalist Charles Duhigg, and psychologist Adam Alter, PhD explain how your brain wires habits as cue-routine-reward loops that control nearly half of your daily life. They show why willpower alone rarely works, why technology fuels new forms of addiction, and why habits can only be replaced, not erased.

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