Building a National Brand: Stratos Private Wealth's Jeff Brown
RIA+
00:00
Building a National Brand: Stratos Private Wealth's Vision and Model
This chapter delves into the process of building a national brand, discussing the vision behind Stratus Private Wealth, the challenges of rebranding, and joining a major custodial referral platform. It also explores the concept of creating a unified direction for the company by using the analogy of pirates and the Navy.
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