4min chapter

Branding Matters cover image

How to Make a Memorable First Impression with Paige Velasquez Budde (Zilker Media)

Branding Matters

CHAPTER

How to Build Relationships With the Most Important People in Your Industry

The third content pillar is really the most important for a lot of entrepreneurs, but it's also the most fun. So my favorite excuse for a content strategy is to reach out and use it as a relationship building experience. Think about who are the 25 to 50 most important people for you to build relationships with over this next year? And ask to feature them on an interview series that is topical to your industry.

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