249. Feel squidgy about pricing? Listen to this
I Am Your Korean Mom
The Right Way to Overdeliver
Make sure your clients are well informed about exactly what they're getting for what they're paying. Do not accept people's money when they're in fear and scarcity. Create an environment, create a culture of your business where people are buying from safety. Give people a consistent experience of over delivery and feeling like they're getting so much value for the money they'repaying.
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