StoryBrand: How to Tell More Compelling Stories for Your Business - Josh Cantrell
The Agents of Change Digital Marketing Podcast
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How to Craft a Story for a Full Day Conference
Fast forward Maine is a brand new event that's targeting business owners and leaders here in the state. So how might you craft a story to get people who maybe have never heard of this brand to be like, oh, that resonates with me? I'm guessing that the hero of the story is the typical Maine business owner. The plan is maybe the full day conference, like come to the conference and you'll learn a lot. And then it's either success or failure. If they come to the event, they'll obviously be a huge success; if they don't, they're going to be a complete failure.
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