Allan Dib on Why You Need A One Page Marketing Plan
Elevate with Robert Glazer
00:00
What Worked for You?
What worked for me was essentially what's known as direct response marketing, riso. You spend ten dollars on advertising and you get ten dollars or more back in the way of profits. And so that's a very sustainable way of marketing compared to the way marketing is taught generally in universities which is generally mass marketing. So it's something the plan was much more practical, much more useable and more accessible to everybody wher y ti need a consultant with the nme b i to put it all together.
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