The Role of AI in Search Engine Optimization

Google researcher Timnet Gebru developed the term stochastic parrot which is what people know it for as sort of trying to describe what these quote-unquote AIs do in a way that's better than an AI. When you have one of these LLMs trained on too large of a model it becomes number one kind of impossible to avoid that toxic stuff but it also reduces the utility of the AI in a lot of ways. I think there's a desperation and I talked about this in that episode he did last year kind of about the the fundamental emptiness at the core of the modern tech industry because like we have to find the new thing  the thing that's going to