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129 - Danny Buck - Scaling CRAFTD To £20 Million - Life By Design - Investing In Wine
The Frankie Lee Podcast
Building a Cell, Not Brand Build, Isn't It?
I love it and you protect yourself because obviously, can't be sued because your two steps removed from the actual brand itself. So, kind of protection that way as well legally. The main thing for us now is we, I want to get to a point where we can build a cell, not brand build, that will always be mine. Yes, when they reach a size, some people in there which now, they spend more time on one brand than another. It's nice to have a core team of just one, so I can think of other people as well,. but I can think about multiple things at once, like I can do Facebook ads for all the brands, I still
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