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Bob Moesta - Jobs To Be Done

The Innovation Show

CHAPTER

The Power of Suffering

Bob Greene says life has taught him that there's always good on the other side of bad things. He was inspired by a metaphor he used with his young son when giving them a bath. The boy loved being put in the water and swooshed left and right to test it out. This is kind of what happens in life, you got to enjoy the highs and manage the lows according to Greene.

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