2min chapter

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Ye Parlays Parler Bet (346)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

The Savior Will Come to Save the Day

Kanye West has bought a social media platform called Parler. The site allows users to express themselves without fear of reprisals. CNN's John Sutter says he doesn't think the move will work out well for Kanye or his son, Yi. "This is marketing pure and simple," writes Sutter.

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