Google's Plans for the Future of Travel
The Skift Travel Podcast
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Google's Grip on Search Is Disrupting People's Businesses
Omeo's new train feature is what I would consider the Google conundrum in that you're making it much easier for people to search for trains, which is a great thing for the consumer. But on the other hand, because of Google's grip on search, you're disrupting people's businesses. It might be Omeo might lose traffic or kayak or whomever. Right now the booking links are only for the train operators themselves. These are just the initial markets. We'll launch more. And then from our perspective it would be, hey, it's a free offering that we can drive lots of traffic to help discovery with consumer perspective. If it performs the way we hope
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