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James Hawkins - co-founder & CEO of PostHog

Scaling DevTools

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Streamlining Product Development and User Engagement

The chapter explores the operational strategies of a holding company compared to a tech giant, focusing on the importance of engineering-driven product development and direct communication with users. It discusses the evolution of target audiences, the journey from an open-source project to a cloud service, and the impact of user feedback in driving feature development and revenue growth.

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