The New Music Business with Ari Herstand cover image

How This Vibraphonist Became a TikTok Influencer and Hit Songwriter with Justin Vibes

The New Music Business with Ari Herstand

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Theoyy Tube and Instagram

"There's like a ongoing conversation of what is real sounds and what is fake sounds," he says. "So i was like, hay, well, since this isn't my sound, how about you just give me some song request?" He adds that instagram at the time was more so just focusing on pumping out content to people who a follow you were.

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