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#536: Preparing For a Meeting, ASP Style

The Advanced Selling Podcast

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The Knowledge Doesn't Do That

A knowledge doesn't behaviour change. You have to take the knowledge and go do something with it. When you're delivering a lot of knowledge, how am i helping them activate this knowledge by putting it into use? One of e the fun little things that i'll do sometimes in a group like this is people give me a really good answer, and i'll actually give em 20 bucks in cash on the spot. Take my lod ut bom. Here's 20 dollars. That creates engagement. And if you ever want a group to be engaging, start for them to participate, and they will. Soar expensae: The best boozha at western spring break was when we had no

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