Lada is like the cult Soviet car. It has this humongous factory on the river Volga. One of these factories that power a whole city and everybody who lives in that city has something to do with it. And then, you know, Hononisan, the French auto giant, stepped in and was part of that operation. So it was so interesting to see how geopolitics had really, really specific consequences for a town of hundreds of thousands of workers. You got to see how business and politics are intertwined very, very deeply and how they spill over in every sector of the economy.

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