This chapter explores the integration of AI tools to enhance trading platform usability and user engagement, envisioning a future dominated by conversational interfaces. It discusses the complexities of international AI implementation in regulated securities and touches on the growth potential of advanced brokerage services within a super app framework. Additionally, it highlights the ambition of expanding into the U.S. market, the significance of home country bias in investments, and the strategic vision of a broker aiming to disrupt the finance industry.

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