412: ‘His Most Pro Shirt’, With Dan Moren
The Talk Show With John Gruber
The Symbolism of Apple's Presentation Attire
This chapter examines the deliberate choices in presenters' attire during Apple's product launches, particularly the significance of their T-shirt colors and styles. It also explores the implications of meticulously controlled details, such as watch display times, and their impact on Apple's brand image.
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