412: ‘His Most Pro Shirt’, With Dan Moren
The Talk Show With John Gruber
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The Symbolism of Apple's Presentation Attire
This chapter examines the deliberate choices in presenters' attire during Apple's product launches, particularly the significance of their T-shirt colors and styles. It also explores the implications of meticulously controlled details, such as watch display times, and their impact on Apple's brand image.
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