5min chapter

Venture Unlocked: The playbook for venture capital managers cover image

Mapping out a new partnership, why the RAISE GP/LP summit was such an important effort, and the art of fundraising by Joanna Drake of Magnify Ventures

Venture Unlocked: The playbook for venture capital managers

CHAPTER

I Love What You're Doing and I'm Going to Make 15 Introductions and They Did That

Pivotal Ventures raised a $20 million fund of which 15 million came through a single conversation with a top tier fund manager who said, I love what you're doing. It was very important to us that it not be perceived as niche or an impact strategy but a massive market opportunity to deliver outsized returns for our prospective LPs. The individual sitting in the LP decision making seat resonating with our investment thesis and really because at the end of the day, we are all part of a modern American family that has some caregiving burden.

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