If you lose 25 %, but you've increased your price five acts, you're ging to still be in pretty good shape. And if you charge too much, ye, maybe people won't a give your product a shot. You really need to understand who your ideal customer is. One might not be your ideal customer another is the one that's just right for them. Goldi locks pricing, not too hot, not too cold, just right attends to work. If you pay 99 dollars per year for some service, and you use it two or three times, you might feel ot your money's worth. That's why yearlya charging of customers is great. But generally,
First, Jason covers the blowback Netflix is facing from Dave Chappelle's new special "The Closer" and the masterful response from Co-CEO Ted Sarandos (2:09). Then, continuing our startup checklist series, Jason explains 10 items founders need to go through before choosing a business model (25:08).