Jim o'shaughnessy, jamie catherwood and Rory Sutherland host the latest episode of "Infinite loops" The podcast is for informational purposes only. It should not be relied upon as a basis for investment decisions. All opinions expressed by jim, jamie and podcast guests are solely their own views.
Rory Sutherland, Vice Chairman of Ogilvy Group, comes back for his second appearance at Infinite Loops! We discussed various marketing strategies and behavioral tics, including:
- In-group vs. Out-group
- Fractal nature of behavioral science
- Pricing heuristics
- "Woke" persuasion
- Barbra Streisand effect, Canada, And a LOT more!
Follow Rory on Twitter at twitter.com/rorysutherland and get his must-read book 'Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life' from Amazon.com