2min chapter

The Vergecast cover image

The Vergecast Vergecast, part two

The Vergecast

CHAPTER

Navigating the Tensions between Editorial and Sales in Media

This chapter explores the intricate dynamics between editorial and sales teams in a media organization, focusing on the goal of providing a user-centered website experience. It discusses the importance of maintaining a clear separation between content creation and advertising while balancing revenue generation with journalistic integrity.

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