Why Spark Loop Is a Success

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I think that the newsletter has gotten better because you know, we're planning ahead. We've got a backlog built out at least eight weeks in advance of what the topics are going to be. And so I'm kind of priming myself to go, okay, how can I make this really juicy when the time comes? It's more like what you used to see in a blog article rather than a company sort of blog article. There is there is a lot more content in there now, but it's still incredibly well thought out compared to the average newsletter.

Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Katelyn Bourgoin of the Why We Buy newsletter.

Katelyn's newsletter is earning over $300k in annual revenue—and it's not even her full-time business. She founded Customer Camp in 2019 where she helps businesses figure out what triggers customers to buy so they can market smarter.

In this episode, Louis & Katelyn discuss…