Episode 96 - Beyond Predictable - Lessons from Beyond Meat for Founders
Startup Confidential
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Beyond Meat's IPO Is Not How to Survive in Retail
Beyond Meat's IPO in my opinion is not how you want to scale an innovative, but very low profit brand. The company shielded a flurry of rushed product launches to mask problems with the core UPCs. And now a furious attempt to use global markets to boost cash flowing service. I believe that Beyond Meat's IPO will be seen as its own path to ruin.
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