4min chapter

ACQ2 by Acquired cover image

The Art of SaaS Investing (with Jake Saper, Partner at Emergence Capital)

ACQ2 by Acquired

CHAPTER

Product Market Fit Is Not a Function of Metrics

Product market fit is not a function of metrics. Product market fit is a function of customer love. The single most important way that we build conviction and investment is in hearing from the voice of the customer, hey, this is what my life was like before. You just want to ad thats what you want to hear. Andi'll talk about the one that ar important i a second a. But yes, it's really hard to find an investor who will buy your company if they don't understand how much their product has infacted them.

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