
EP. 44 Beyond the First Sale: Why Creating Quality Products Matters for Customer Retention | Special Guest Mike Clark CEO of Mano and Machine
The Unstoppable Marketer®
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The Importance of Niche in the Early Stage
I actually love the idea of the niche in the early stage. It gives you a focus, especially when you're young and just like, you know, I was ADD like all over the place,. Everything I wanted to start a million companies, but just I was just every day was a new emotion. And he told me to get a sewing machine. The next one was an intern at four front skis. Then my last year in design school, I was able to get an internship with Black Diamond. Like Arc Terrace is making something that will last at least seven years. So that's kind of this sustainability through technical apparel.
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