I've read quite a few marketing books that have really helped me with design as well. At the time, I wasn't pursuing design; I was still in my marketing degree. But now that I'm a designer, I think back to what I learned in those books and feel like I can really pull that into my designs as well. Start with Why by Simon Sennen is one of his favorite books. If you're a designer listening, definitely give that book a read.

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