The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving cover image

235: John Boudreau & Ravin Jesuthasan, Seeing through the future of work

The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving

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Are We Going to Perpetually Re Invent Work?

The future of work is all about re-inventing the job, says Richard Branson. He argues that companies need to create a culture where people can constantly reinvent themselves and stay relevant. The unalive case study in his new book shows how employees must be able to reframe their value proposition so they are seen as an asset rather than a liability by employers.

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