3min chapter

The TWIML AI Podcast (formerly This Week in Machine Learning & Artificial Intelligence) cover image

Reinforcement Learning for Personalization at Spotify with Tony Jebara - #609

The TWIML AI Podcast (formerly This Week in Machine Learning & Artificial Intelligence)

CHAPTER

The Challenges With Attribution

When you start thinking about this broader, longer term journey with the user and trying to make decisions around that. Do you run into challenges with attribution? Yeah, absolutely. Attribution is a big problem because it's very easy to attribute an instantaneous reward to an action. And so we actually are now working with sequence data and are able to do things with our offline sequence data before going into an A.B. test.

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