
10 Timeless Content Marketing Principles (with Dave Gerhardt)
95% Content
Understanding Customer Needs in Content Marketing
This chapter highlights the significance of addressing real customer problems in content marketing, focusing on desired outcomes rather than just product features. It underscores the value of being a resource for customers, using personal anecdotes to illustrate how relatable content can foster trust and credibility.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.