Managing complaints from parents, handling the horrors of teenage social media, and serving as an emergency substitute teacher with Marcus Belin, a high school principal in Illinois. How does it feel for everyone in town to know him as The Principal? And what exactly is a “sandwich email”?

NEW BOOK ALERT!
You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book out now called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book and order it here. You can also listen to it on Audible and at Apple Books.

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