3min chapter

Because You Need to Know® cover image

The World of Nonprofit Superpowers with Adam Walker

Because You Need to Know®

CHAPTER

The Red Flag in Marketing Is a Whiteboard

"I've been a part of a lot of nonprofits and the majority of them cannot express what they do in simple term," he says. "It's one of the most difficult things to do in marketing is to take the complexity of an organization or an idea ... into something that's bite-sized and tangible and simple" Build the right team, gather the right volunteers: They're only going to be as good as the people that surround you,. Just build the right team for that right moment.

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