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Best of FM: Tiffany Masterson of Drunk Elephant

Fat Mascara

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Tiffany's Personal Story Is What Sets It Apart

I think your personal story is what really sets your brand apart a lot. Like I, I made this brand based on what I would want as a consumer. And because every decision that I make is about me and it's not an egotistical thing at all. Instead of trying to please everybody, let's just go with my gut. So you keep in touch with folks online, like, you know, you said you're very much about the customer.

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